777934 - From Mic to Market: A Beginner's Guide to Podcasting
Course Description
This course has been designed to help you become a content creator, find your voice, and share your ideas with the world. Whether you're looking to amplify your organization's message, build your brand, or share your creative passion, this course will guide you through the essential steps to get started.
Learner Outcomes
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Develop a Clear Podcast Vision – Define a podcast's purpose, audience, and format, creating a structured content and episode delivery plan.
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Record and Edit High-Quality Podcast Episodes – Utilize appropriate equipment, software, and editing techniques to produce professional and engaging podcast content.
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Build a Recognizable Podcast Brand – To attract and retain listeners, design a compelling podcast identity, including branding elements such as a logo, description, and intro/outro music.
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Effectively Publish and Promote a Podcast – Distribute podcast episodes across major platforms and implement marketing strategies to grow an audience and increase engagement.
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Develop a Sustainable Podcasting Workflow – Establish an efficient production plan and realistic publishing cadence to maintain consistency and long-term success in podcasting.
Notes
Who should attend:
This course is ideal for professionals at all levels who want to gain valuable skills, from understanding your audience and creating engaging content to understanding video production and building lasting connections. Wherever you are on your podcasting journey, this course will help you confidently take the next step.